The secret techniques of Blitz and Bonsai Marketing are indeed something that every small business needs to employ and the sooner they do the faster they can grow their company and increase their sales to make more money. What is Blitz and Bonsai Marketing? Well, it is simple really, it is a method I created to boost our customer base for our Mobile Car Wash Franchisees in the company I started and franchised. The great thing about Bonsai and Blitz Marketing is that it works for nearly any type of business, especially those who are community based, sell to both individuals and other businesses. The secret is so simple that it is often laughed off, but it works and that is all that really matters right! So how does this Bonsai and Blitz Marketing work anyway? Well I am glad you asked because here are a few simple techniques you can use to get started. First, you need to assess your location and find your sphere of influence on a map, understanding where your best customers are clustered. Also which customer types are most profitable; you want more of those! Now you grid out the area and pick your best guess for best types of customers and areas first, zone offense if you will. Next we send out teams of 4-5 Blitz Team members to canvas the area and collect information and introduce your company and invite people to partake in your goods or services. This is how you start your Blitz and Bonsai Marketing Plan and then you are ready for level two or the five-part mission. Consider all this in 2006. |
